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Employ Florida Communication Consortium (EFCC)

Useful Communication, Marketing and Public Relations Links

About Marketing. Looking for a one-stop resource for just about anything including marketing? You’ll find a glossary of marketing terms, definitions, how to build an advertising plan, marketing strategy, a wealth of articles, etc. “About.com was founded in 1997 with a simple premise, that people are the best Guides to the Internet. We have built on that belief over the past seven years. Today, when you read an article on About.com, you are tapping into a powerful network of 475 Guides -- smart, passionate, accomplished people who are experts in their field. Our Guides have written books, appeared on national television and won many awards in their field.”

Common Errors in English Usage. Is it assure, insure, or ensure? Go to this popular site created by Professor Paul Brians, Department of English, Washington State University to avoid common errors in English and much more.

Guide to Copyright Compliance for Business Professionals. This guide produced by Copyright Clearance Center, offers helpful information about the legal issues that surround the photocopying, e-mailing and Web-posting of text materials as they relate to your place of business. This valuable resource can help ensure that you and your organization are operating in compliance with copyright law.

Guerrilla Marketing. What is Guerrilla Marketing? It is a body of unconventional ways of pursuing conventional goals. The first Guerrilla Marketing book was published by Houghton Mifflin in l984. Today there are sixteen volumes in 37 languages and well over 1,000,000 copies have been sold worldwide. The book is required reading in many MBA programs throughout the world and the author, who taught the topic at the University of California, Berkeley Extention Division, now serves on the Microsoft Small Business Council and the 3Com Small Business Advisory Board. Check out the “Tactics” area on the site for The Weekly Guerilla articles such as: Marketing Your Marketing; How Long until the Marketing Works; and What Do People Want Online.

NewsLink. This site is provided by NewsLink Associates, an academic and professional research and consulting firm studying electronic publishing and visual journalism. Locate media links in all states.

Florida Government-in-the-Sunshine. Florida is renowned for putting a high priority on the public's right of access to governmental meetings and records. In fact, the principles of open government are embodied not only in Florida statutes, but also guaranteed in the state Constitution. Florida began its tradition of openness back in 1909 with the passage of what has come to be known as the "Public Records Law," Chapter 119 of the Florida Statutes. This law provides that any records made or received by any public agency in the course of its official business are available for inspection, unless specifically exempted by the Legislature. Over the years, the definition of what constitutes "public records" has come to include not just traditional written documents such as papers, maps and books, but also tapes, photographs, film, sound recordings and records stored in computers. It was in 1967 that Florida's Government-in-the-Sunshine Law was enacted. Today, the Sunshine Law can be found in Chapter 286 of the Florida Statutes. The Sunshine Law establishes a basic right of access to most meetings of boards, commissions and other governing bodies of state and local governmental agencies or authorities.

Click here to order a copy of the Florida Government-in-the-Sunshine manual.